Tag Archives: J.C. Penney

Retailer J.C. Penney Goes Back to Commission Plans for Future Growth

J.C Penney announced this week the closing of 33 stores nationwide in order to turnaround the company.    Part of the new strategy is to re-implement commission plans per company spokeswoman Ann Marie Bishop “for its salespeople in the window coverings, furniture and fine jewelry departments”.   She further commented in an email to the LA Times “Offering a competitive salary base that includes a commission incentive not only helps in retaining some of our best sales associates, it motivates them to build and maintain stronger customer relationships.” J.C. Penny is reversing a sales strategy that eliminated commission plans and discount programs under former CEO Ron Johnson who was previously with Apple. Continue reading